Four stages, no mystery. No cost.
Engagements start with a diagnostic and finish with an always‑on incentive eco-system — one that aligns sales and marketing around the behaviours that drive B2B customer behaviours and revenue across fragmented sales channels.
Diagnose
Two to three weeks on your pain points, channel sales/account data, economics, and systems
Free monthDesign
Mechanics, model and roadmap, pressure-tested with your sales, marketing, finance and/or legal teams.
Technology
Introduce you to viable partners. Hands-on through build and launch, keeping project and team on track
Hand over
Documentation, training and a team that no longer needs me. Whether that is an existing team or one I help you build.
Diagnose
Two to three weeks
Two to three weeks on your pain points, channel sales/account data, economics, and systems
In the end, it always comes down to one question: What behaviour do you need from the people who sell on your behalf — and what is that behaviour worth?
Design
Pressure-tested with your teams
Mechanics, model and roadmap, pressure-tested with your sales, marketing, finance and/or legal teams.
I design the behaviour you need from dealers, distributors, resellers and reps; engineer the mechanics that pay for it; and stay with you until your team can run the program confidently without me.
Technology
Hands-on through build and launch
Introduce you to viable partners. Hands-on through build and launch, keeping project and team on track
Not shackled to one platform, vendor or partner, so free to achieve your BEST outcome, not mine. People win new business, not businesses. I point you to the best people in the best businesses.
Hand over
A team that no longer needs me
Documentation, training and a team that no longer needs me. Whether that is an existing team or one I help you build.
Strategy First. Technology Second.
I diagnose the behaviour that needs to change before anyone recommends a platform, a reward or a rewards catalogue. Technology is one part of the solution, chosen to fit the mechanics, never the other way around.
Five areas of work. Each can be a standalone project, a retained advisory arrangement, or part of a wider go-to-market change program.
Explore services
Don’t drift blind.
Describe your channel pain point in a couple of paragraphs and I’ll tell you honestly whether I can help.